Which web platform to choose to develop an online store?

Which E-Commerce platform should I choose?

You're starting to shape your online business and you've already got a lot of things in focus, but the million-dollar question arises: What is the best web platform for my business?

It's important to make a good decision, as the e-commerce platform will determine much of the evolution of your business.

Among the most widely used platforms are Magento, PrestaShop, WooCommerce, Salesforce... but all of them require a significant financial investment and a significant amount of technical effort to keep them operational.

Today we need versatile, fast, and functional tools. That's why our recommendation for businesses starting out or already growing is Shopify .

Below we tell you its main advantages and disadvantages:

✅ Advantages of Shopify

  • Scalable and democratic: grows with you, from zero to millions.
  • Everything you need to sell without technical complications.
  • Sturdy and stable: never falls over, even during peak traffic.
  • Very intuitive and easy to self-manage.
  • Super simple marketing connections.
  • Continuous improvements that keep you competitive.
  • Comprehensive analytics for rapid business decisions.

⚠️ Shopify's Weaknesses

  • Is it expensive? It depends. If you sell a lot, you pay more, but everything is included.
  • It does not allow for a true multi-market approach with a single store (yet).

Are you still hesitating?

At The Digital Thinking, we help you make the best decision for your business.

Contact us